Recollections from Photokina

The A-Team had a productive week at Photokina in Germany last month. As the largest photography trade show in the world, it was very important to us for many reasons. Here are a few retrospective thoughts and photos on the show.

The booth was incredibly busy at virtually all times. We had a steady stream of current and potential distributors, as well as many end users and photographers. Here Katherine from our German distributor helps out in the booth.

Aputure Booth in Action

There were many exciting new products, we couldn’t even see everything we wanted to, even in the span of a week. Here you see one of the Panasonic Lumix micro-4/3rds models, which felt like a dream in my hands.

Micro 4/3rds

Manfrotto did an excellent job of bringing in photographers and speakers on a wide variety of subjects, with lectures, tutorials, models, and more. Luckly our booth was located in the same hall, so we got to witness a lot of action on stage. Here you see some of the German Playmates.

German Playmates

By far, our most popular product on display was the Gigtube Wireless. The live view LCD and remote shutter was a big hit with all those passing by. And we’re giving one away soon to the best self portrait at the show.

Gigtube Wireless in Action

Although not a Nikon shooter myself, I was very impressed with the Nikon booth. It was easy to navigate, well designed, and their branding/marketing scheme was impressive too. The only downside was the wait in line to try out their newest products such as the popular D7000 (hands on review coming soon).

Nikon Steps

The city of Cologne was very nice. Being my first time in Germany, I was very impressed with the cleanliness, public transportation, food and drink scene, politeness of the people, and sense of culture in the city. And Germany has the best beer I’ve ever tasted, by far. The cathedral was awe inspiring to say the least, especially on the inside.

Cologne Cathedral

You can take the people out of China, but you can’t take China out of it’s people! On our final two days of touring through Belgium and Holland with fellow Chinese photographic companies, we ate at Chinese restaurants for every meal. It was a blast and I felt like I was back in China at times.

Chinese Tour Group

Looking forward to the next show in 2012!

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